Birla Sun Life Insurance #KhudKoKarBuland

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As a parent, it’s extremely easy to worry about your child’s future. You want the very best for them. Every step they take, every milestone they cross, You are right there waiting with bated breath. Nothing ever prepares you for this amazing journey..


But life has its own agenda and throws uncertainties your way from time to time. A very close family friend of ours died in an accident recently. A young father, he left behind 2 small kids and a shocked family. I am paralyzed by my over analysis, I over think and try very hard to predict what will happen if it were me… or my husband.  And when we can’t pinpoint how things will play out, we stress and get anxious.

Every parent can’t help but worry about their child’s future but instead of just worrying, parents need to start planning for their child’s future.

In Birla Sun Life Insurance’s new video the father, a single parent receives some unexpected news but instead of being discouraged he begins planning how he can give his child that security to live his life in happiness.

Birla Sun Life Insurance #KhudKoKarBuland

Its a beautiful video about a Single Father of an autistic child and their journey through life. At each point life throws obstacles at him – His wife’s death, A child who is autistic, losing his job and yet managing to come through it all smiling , confident and fearless.

Birla Sun Life Insurance #KhudKoKarBuland

What touched me, when I saw the video, was how calmly & lovingly the dad tackles each day and yet is strong, resilient & fearless when he is faced with difficult bends in his life.. What gave him that strength? That fearlessness to live his dream – opening his own shop one day & putting his child through a very good school?

“In times of adversity and change, we really discover who we are and what we’re made of.”

― Howard Schultz, Onward: How Starbucks Fought for Its Life without Losing Its Soul

I guess we have to lift our spirits and find that strength within us to do the best we can for us & for our Children.  #KhudKoKarBuland campaign speaks of the same.


God Forbid , if we had to face a situation like that, knowing our loved ones are content, healthy and well taken care of is a major part of being fearless – To go forth & seize our day! In the event of family tragedy, loved ones not only need  emotional support, but the financial burden experienced can be crippling too. Life insurance is one way to help relieve financial distress in the event of a tragedy. Its never too late to start. Secure your life to enable yourself and your children to follow their dreams. Have you planned your future well? What steps did you take? Do share with us.

Ja #KhudKoKarBuland  – Plan Well. Dream High.



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